Associated Alcohols Launches Premium Products in Jharkhand

Filed: December 11, 2025

Filing Summary

Associated Alcohols & Breweries Ltd has launched its premium product portfolio in Jharkhand. The portfolio includes Nicobar Indian Dry Gin, Titanium Triple Distilled Vodka, and whiskey brands Hillfort and Central Province. This development is part of the company’s strategy to expand its national presence. The launch was communicated to the BSE and NSE under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The company aims to strengthen its market position by introducing its products in high-potential states.

Associated Alcohols & Breweries Limited has announced the launch of its premium product portfolio in the state of Jharkhand. The announcement was made on 11th December 2025, in compliance with Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The company’s portfolio includes Nicobar Indian Dry Gin, Titanium Triple Distilled Vodka, and whiskey brands Hillfort and Central Province.

This launch is part of the company’s strategic initiative to expand its presence across India by introducing its products in new markets. Jharkhand has been identified as a state with significant potential for growth. The company has communicated its focus on strengthening its national footprint through strategic product introductions in high-potential regions.

Associated Alcohols & Breweries Limited has emphasized its commitment to delivering quality products and expanding its reach in the Indian market. The company continues to focus on offering well-crafted spirits that align with consumer preferences. The introduction of these premium products in Jharkhand is a step towards achieving broader market penetration.

For Associated Alcohols & Breweries Limited, this move aligns with its ongoing strategy to enhance its market presence and cater to evolving consumer demands. The company remains focused on expanding its product offerings and reaching new customer segments across various states in India.

Associated Alcohols & Breweries Limited is engaged in the production and distribution of alcoholic beverages. The company focuses on expanding its product portfolio and increasing its market share in the Indian spirits industry. It continues to explore opportunities for growth by entering new markets and introducing innovative products.

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