Avro India Ltd Launches Nationwide Operation Shuddhi Initiative

Filed: March 13, 2026

Filing Summary

Avro India Ltd has announced the launch of Operation Shuddhi, a nationwide initiative aimed at transforming plastic waste into economic opportunities. The launch event took place on March 10, 2026, at Malviya Smriti Bhavan, New Delhi. The initiative seeks to engage 500,000 citizens and create a ₹50,000 crore circular economy. The company also introduced a website and recycling app to support the mission. The initiative will connect various sectors to repurpose plastic waste, contributing to a cleaner environment.

Avro India Ltd has launched Operation Shuddhi on March 10, 2026, at Malviya Smriti Bhavan, New Delhi. This initiative aims to transform plastic waste into economic opportunities through recycling and a circular economy. The event was attended by over 180 guests, including senior bureaucrats, academicians, spiritual leaders, industry representatives, students, and volunteers.

The company has introduced the Operation Shuddhi Website and a Recycling App to facilitate the mobilization of volunteers and the establishment of an efficient plastic collection and recycling ecosystem. The initiative’s goals include engaging 500,000 citizens, creating a ₹50,000 crore circular economy, generating large-scale livelihoods, and reducing plastic pollution and greenhouse gas emissions.

Operation Shuddhi will connect schools, colleges, hospitals, hotels, dhabas, religious institutions, markets, and communities to ensure plastic is collected, repurposed, and reintegrated into the economy. The initiative emphasizes that plastic is a resource waiting to be repurposed rather than waste.

Avro India Ltd focuses on innovative solutions to address environmental challenges. The company’s strategic priorities include developing sustainable practices and fostering community engagement to create economic opportunities through waste management initiatives.

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