RateGain Finalizes Acquisition of Sojern for AI Travel Growth
Filing Summary
RateGain Travel Technologies Ltd has completed the acquisition of Sojern, an AI-powered marketing platform for the hospitality sector. This acquisition aligns with RateGain’s strategy to enhance its AI-driven offerings in the travel and hospitality industry. The combined entity will serve over 13,000 customers across various regions, including the Americas, Europe, Middle East, Africa, and Asia Pacific. The integration aims to connect marketing, distribution, and revenue decisions through an AI-driven platform. This strategic move positions RateGain among the top global travel technology providers by revenue and customer reach.
RateGain Travel Technologies Ltd has announced the completion of its acquisition of Sojern, a leading AI-powered marketing platform designed for the hospitality industry. This acquisition is part of RateGain’s strategy to expand its AI-driven capabilities in the travel and hospitality sectors. The transaction combines RateGain’s expertise in Martech, revenue optimization, and distribution with Sojern’s demand generation and traveler engagement capabilities. The combined entity will serve over 13,000 customers across the Americas, Europe, Middle East, Africa, and Asia Pacific.
The acquisition positions RateGain among the top global travel technology providers by revenue and customer reach. The integration of Sojern’s capabilities will enable travel and hospitality brands to connect marketing, distribution, and revenue decisions through an AI-driven platform. This platform is designed to enhance multichannel demand generation, providing accurate targeting, pricing intelligence, and traveler engagement at scale.
The scope of the acquisition includes the integration of Sojern’s marketing platform, which offers software and services for traveler insight, intelligent audiences, multichannel activation, and optimization. Sojern’s platform is utilized by more than 13,000 travel marketers annually to find, attract, convert, and engage travelers. The acquisition aims to create a comprehensive AI-powered growth platform for the travel and hospitality industry.
RateGain’s acquisition of Sojern is a strategic move to enhance its offerings in the global travel market. The integration of Sojern’s digital marketing and traveler engagement strengths is expected to enhance RateGain’s ability to provide an end-to-end platform for driving growth. This acquisition aligns with RateGain’s goal to accelerate value creation for its shareholders and customers.
The acquisition was announced on November 6, 2025, and marks a significant milestone in RateGain’s global expansion strategy. The integration process will focus on driving innovation, strengthening customer outcomes, and building a future-ready platform for the travel ecosystem. The combined entity will leverage AI and data to enhance the traveler journey through a unified platform.
Sojern is a marketing platform built for the hospitality industry, designed to boost growth and profitability. Founded in 2007, Sojern provides a set of easy-to-use software and services that deliver traveler insight and a connected guest experience. The company operates in the Americas, Europe, Middle East, Africa, and Asia Pacific.
RateGain Travel Technologies Ltd is a global provider of AI-powered SaaS solutions for the travel and hospitality industry. The company works with over 3,200 customers and 700 partners in more than 100 countries. RateGain focuses on accelerating revenue generation through acquisition, retention, and wallet share expansion. The company is one of the world’s largest processors of electronic transactions, price points, and travel intent data, serving hotels, airlines, car rentals, cruise lines, and OTAs.