Max India Subsidiary Antara to Manage Senior Living at Estate 361
Filing Summary
Antara Senior Living Limited, a wholly owned subsidiary of Max India Limited, will manage senior living residences at Estate 361, a development by Max Estates. Estate 361, located along the Dwarka Expressway in Gurugram, spans 18.23 acres and includes 360 senior living units. The project features an integrated wellness center offering a combination of modern and traditional healthcare services. Estate 361 follows the success of Estate 360, where 292 residences were sold in 11 months. The initiative aligns with India’s growing demand for structured senior living solutions.
Antara Senior Living Limited, a wholly owned subsidiary of Max India Limited, has entered into an agreement with Max Estates to manage senior living residences at Estate 361. This project is located along the Dwarka Expressway in Gurugram, covering an area of 18.23 acres. Estate 361 will feature a total of 360 senior living units and marks Antara’s second collaboration with Max Estates following the Estate 360 project.
The financial terms of the agreement between Antara and Max Estates have not been disclosed in the filing. The focus of the project is on providing comprehensive senior living solutions, which include a curated integrated wellness center. This center will combine modern medical services with traditional therapies such as Ayurveda, homeopathy, and naturopathy, aiming to offer a holistic approach to senior care.
The operational scope of Estate 361 includes the management of senior living residences and amenities. The development will feature over 250,000 square feet of forest greens and water bodies, designed to enhance cognitive, emotional, and physical health. Additionally, 200,000 square feet of amenities will support active aging, including sports and recreation facilities such as paddleball courts, golf putting greens, and swimming pools. The residences are designed with accessibility in mind, featuring wheelchair-friendly layouts, anti-skid flooring, and strategically placed grab bars.
In the context of India’s demographic changes, the senior population is projected to rise significantly, creating a demand for structured senior living solutions. The traditional joint family system is being replaced by nuclear families, increasing the need for professionally managed senior care facilities. Estate 361 aims to address these needs by providing a comprehensive living environment for seniors.
The timeline for the implementation of Estate 361 has not been specified in the filing. However, the project follows the successful completion of Estate 360, where 292 residences were sold within 11 months. The collaboration between Antara and Max Estates is part of a broader strategy to expand senior living solutions in rapidly developing areas.
Max Estates is a key player in the real estate sector, focusing on developing high-quality residential and commercial projects. The collaboration with Antara on Estate 361 is part of its strategy to enhance its portfolio with specialized living solutions, particularly in the senior care segment.
Max India Limited is focused on the healthcare and senior care sectors, operating through its subsidiary Antara Senior Living Limited. The company aims to provide integrated senior care solutions, combining residential and assisted care services. Its strategic initiatives include expanding its footprint in senior living communities and enhancing its service offerings to meet the growing demand for senior care in India.