Apis India Ltd’s Misk Launches Masala Dates in Indian Flavours
Filing Summary
Apis India Limited’s brand, Misk, has launched a new product, Masala Dates, in Hyderabad on March 18, 2026. The product features seedless, sliced dates with Indian masala flavors such as Achari, Imli, and Chilli-Lime. These dates are designed for immediate consumption and are positioned as an alternative to traditional snacks. The product will be available across India through retail and e-commerce platforms. This launch is part of Apis India’s strategy to expand its clean-nutrition and value-added product portfolio.
On March 18, 2026, Apis India Limited introduced its latest product, Masala Dates, under its brand Misk in Hyderabad. The product consists of seedless, sliced dates flavored with Indian masalas such as Achari, Imli, and Chilli-Lime. This offering is designed for immediate consumption, providing a ready-to-eat alternative to traditional snacks.
Masala Dates are positioned as a value-added innovation in the category, combining the natural sweetness of dates with bold Indian spice blends. The product is intended for consumers seeking convenient and healthier snack options. It is pre-sliced and ready to eat, suitable for use in breakfast bowls, salads, or as a standalone snack.
The launch of Masala Dates is part of Apis India’s strategy to expand its clean-nutrition and value-added product portfolio. The company aims to cater to consumers interested in flavor experimentation and healthier snack alternatives. The product will be available across India through retail stores, modern trade outlets, and major e-commerce platforms in the coming weeks.
Founded in 1983, Apis India Limited is a consumer foods company known for its honey and value-added food products. The company focuses on sourcing standards, product quality, and expanding its distribution reach. Apis India continues to broaden its clean-nutrition portfolio to meet evolving consumer preferences.