Affle 3i Appoints Sameer Sondhi as Chief Strategic Investments Officer

Filed: January 2, 2026

Filing Summary

Affle 3i Limited announced the appointment of Sameer Sondhi as Chief Strategic Investments Officer and CEO, North America, effective January 2, 2026. Sondhi will oversee the company’s expansion in North America and manage strategic investments. He brings experience from previous roles at Verve and InMobi. The appointment aligns with Affle’s vision for significant growth in its third decade. Affle 3i, a technology company focused on AI-driven consumer intelligence and mobile advertising, is listed on the NSE and BSE.

Affle 3i Limited has appointed Sameer Sondhi as the Chief Strategic Investments Officer and CEO for North America, effective January 2, 2026. Sondhi will be responsible for overseeing the company’s expansion plans in North America and managing strategic investments. This appointment is part of Affle’s strategy to achieve significant growth in its third decade, focusing on innovation, impact, and intelligence.

Sameer Sondhi brings extensive leadership experience from his previous roles in the adtech and digital media sectors. He has held senior positions at Verve, including CEO and Chief Revenue Officer, where he led global strategy and operations. At InMobi, he supported expansion efforts across North America, Europe, and Asia. Sondhi holds a master’s degree in computer science.

Affle 3i Limited, formerly known as Affle (India) Limited, is a global technology company specializing in AI-driven consumer intelligence and mobile advertising. The company enables advertisers to optimize targeting, personalize user engagement, and maximize return on investment through proprietary data and advanced AI capabilities. Affle’s platforms empower brands to enhance consumer experiences and drive performance across the mobile marketing journey.

Affle 3i Limited is listed on the National Stock Exchange of India under the symbol AFFLE and on the Bombay Stock Exchange with the scrip code 542752. For more information, visit the company’s website at www.affle.com.

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