HGS Introduces Intelligent Experience for AI Transformation

Filed: March 25, 2026

Filing Summary

Hinduja Global Solutions Limited (HGS) has announced its new Intelligent Experience positioning, aimed at enhancing AI-led transformation for enterprises. The initiative includes a 90-day Return on Intelligent Experiences (ROIX) commitment, ensuring measurable outcomes. HGS aims to address the high failure rate of generative AI projects, which often stall during the pilot phase. The company emphasizes practical, scalable solutions by integrating AI, data, and automation into workflows. HGS reported a total income of Rs. 4,959 crore for the year ending March 31, 2025. The announcement was made on March 25, 2026.

Hinduja Global Solutions Limited (HGS) has unveiled its new Intelligent Experience positioning, focusing on AI-driven transformation for enterprises. The announcement was made on March 25, 2026, and emphasizes a shift from pilot projects to scalable, measurable outcomes. HGS has introduced a 90-day Return on Intelligent Experiences (ROIX) commitment, ensuring guaranteed results for its clients.

For the fiscal year ending March 31, 2025, HGS reported a total income of Rs. 4,959 crore. The company is leveraging its financial stability to invest in AI and business services, aiming to provide clients with practical solutions that deliver measurable results. The 90-day ROIX commitment is a key financial term, designed to provide clients with shared accountability, defined metrics, and demonstrated ROI before scaling the relationship.

The scope of the Intelligent Experience initiative involves embedding intelligence directly into critical workflows. HGS aims to simplify complexity, improve workflows, and deliver outcomes at scale. The company’s approach, termed Realized AI, treats intelligence as an operational capability rather than a theoretical exercise. This methodology ensures that every engagement is anchored by a proof-of-value commitment, eliminating pilots without a plan and transformations without guarantees.

HGS’s new positioning is in response to industry research indicating that 95% of generative AI projects fail to deliver ROI, with many stalling in the pilot phase. The company seeks to address this issue by providing a structured approach to AI implementation. The refreshed brand identity, featuring a fingerprint motif, symbolizes individuality, trust, and personal connections, reflecting HGS’s operational DNA.

The announcement was made from Bengaluru, India, and Austin, US, highlighting HGS’s global reach. The company operates with approximately 18,000 employees across 10 countries and 30 delivery centers. HGS supports some of the world’s most recognized brands, emphasizing its commitment to delivering value in a world where certainty is paramount.

Hinduja Global Solutions Limited is a global provider of technology, AI, and business services. The company focuses on transforming organizations with confidence, combining automation, analytics, artificial intelligence, and deep domain expertise to deliver Intelligent Experiences across the customer lifecycle. HGS is part of the multi-billion-dollar Hinduja Group and takes a “globally local” approach to its operations.

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