Maruti Suzuki Launches WagonR Swivel Seat for Enhanced Accessibility
Filing Summary
Maruti Suzuki India Limited has introduced a swivel seat option for its WagonR model, targeting enhanced mobility for senior citizens and persons with disabilities. This initiative, part of a pilot project in 11 cities, aligns with the United Nations’ Sustainable Development Goal 10. The swivel seat can be retrofitted in WagonR models sold after 2019 and is available at over 200 ARENA dealerships. The project involves collaboration with TRUEAssist Technology Private Limited. The seat installation does not alter the vehicle’s structure and comes with a three-year warranty.
Maruti Suzuki India Limited has announced the launch of a swivel seat option for its WagonR model. This initiative aims to enhance mobility for senior citizens and persons with disabilities. The swivel seat is designed to provide greater convenience and is part of a pilot project launched in 11 cities. The company plans to expand this offering based on customer response. The initiative aligns with the United Nations’ Sustainable Development Goal 10, which focuses on reducing inequality.
The swivel seat can be ordered as a retrofit kit at Maruti Suzuki Arena dealerships. It is compatible with WagonR models sold after 2019. The seat installation process takes approximately one hour and does not require replacement of the original OEM seat. The swivel seat comes with a three-year warranty against manufacturing defects, ensuring customer assurance.
The WagonR model, known for its spacious headroom and legroom, is considered ideal for this accessibility feature. The swivel seat has undergone safety tests at the Automotive Research Association of India and complies with required safety standards. The installation does not modify the car’s structure or core functioning, maintaining the vehicle’s integrity.
Maruti Suzuki has collaborated with TRUEAssist Technology Private Limited for this initiative. TRUEAssist is a Bangalore-based startup engaged under Maruti Suzuki’s startup incubation program with NSRCEL-IIM Bangalore. This collaboration aims to integrate assistive mobility solutions into mainstream vehicles, making inclusive mobility more accessible to a wider audience.
The pilot project is initially available at more than 200 ARENA dealerships across 11 cities. The company intends to scale up the project based on customer feedback and demand. This initiative reflects Maruti Suzuki’s commitment to providing customer-focused solutions that enhance mobility and independence for all users.
TRUEAssist Technology Private Limited is a startup focused on developing assistive mobility solutions. The company collaborates with established automotive manufacturers to integrate innovative technologies into mainstream vehicles, aiming to enhance accessibility for diverse user groups.
Maruti Suzuki India Limited is a leading passenger vehicle manufacturer in India. The company focuses on delivering technologically advanced, human-centric, and environmentally responsible mobility solutions. Maruti Suzuki is committed to addressing the diverse needs of society through innovative automotive offerings.