Raymond Realty Launches INR 2000 Cr Luxury Project in BKC
Filing Summary
Raymond Realty Limited has announced the launch of its ultra-luxury residential project, Invictus By GS, in Bandra-Kurla Complex (BKC), Mumbai. The project is expected to generate an estimated revenue of INR 2000 Crore. It features six towers with limited edition 3 and 4 BHK residences and over 30 lifestyle amenities. This development is part of Raymond Realty’s strategic expansion in Mumbai, leveraging a Joint Development Agreement (JDA) model with a total Gross Development Value of approximately INR 14000 Crore. The project aligns with the company’s goal to achieve a balanced portfolio mix by FY28.
Raymond Realty Limited has launched a new ultra-luxury residential project named Invictus By GS in the Bandra-Kurla Complex (BKC) area of Mumbai. The project is situated on a two-acre land parcel and includes six towers featuring limited edition 3 and 4 BHK residences. This development marks a significant milestone in Raymond Realty’s expansion strategy within the Mumbai Metropolitan Region (MMR), focusing on the ultra-luxury segment.
The project has an estimated revenue potential of INR 2000 Crore. It is part of Raymond Realty’s broader strategy to achieve a ₹4000 Crore annual topline target. The company is utilizing an asset-light Joint Development Agreement (JDA) model, which encompasses prime locations such as Bandra, Mahim, Sion, and Wadala. The total Gross Development Value (GDV) for these JDAs is approximately ₹14000 Crore.
Invictus By GS, BKC, comprises six towers with 23 habitable floors and four basements. The project is designed to promote eco-responsible living, featuring IGBC-aligned elements. It offers over 30 lifestyle amenities, including a skyline-facing 38-metre pool, a curated sky lounge, and immersive recreational zones. The development also integrates high-street retail, providing a holistic living experience.
The project is strategically located to offer swift connectivity, being just five minutes from Jio World Drive and eight minutes from the Bandra-Worli Sea Link. It is also 15 minutes away from the airport, providing seamless access to South, Central, and Navi Mumbai. The timeline for the project’s completion has not been specified in the filing.
Raymond Realty is the sole developer of this project, leveraging its experience in delivering projects ahead of schedule, as demonstrated by its previous developments in Thane. The company aims to expand its footprint in Mumbai through its JDA model, which is expected to contribute significantly to its future growth.
The launch of Invictus By GS, BKC, is part of Raymond Realty’s strategic pivot towards a balanced portfolio mix. The company plans to have JDA projects contribute 50% of its annual pre-sales by FY28, a shift from the FY25 mix where Thane projects accounted for 78% and JDAs for 22%. This approach underscores the growing importance of the asset-light model in the company’s long-term expansion strategy.
Raymond Realty Limited is a real estate developer based in Mumbai, part of the Raymond Group. Since its inception in 2019, the company has rapidly ascended to become a top developer in the MMR region. It focuses on delivering premium and luxury residential projects characterized by superior design and timely execution. The company’s strategic moves include expanding its presence through JDAs and catering to the growing demand for luxury spaces.