Mahindra Logistics and L’Oréal India Launch All-Women Warehouse

Mahindra Logistics Limited and L’Oréal India have partnered to launch India’s first all-women-operated warehouse in Indore, Madhya Pradesh. This facility is fully managed by women, marking a significant development in workforce participation within the logistics sector. The warehouse is designed to handle end-to-end operations, reinforcing the operational capabilities of India’s logistics industry.

The financial terms of the partnership between Mahindra Logistics and L’Oréal India have not been disclosed in the filing. The focus of the collaboration is on operational and workforce development rather than financial transactions. The initiative is part of a broader strategy to enhance gender diversity and operational efficiency within the logistics sector.

The warehouse supports distribution across central India, facilitating the movement of goods to key markets such as Jabalpur, Bhopal, Indore, and other regions. It is equipped to handle a wide range of L’Oréal’s product lines, consolidating them under a streamlined fulfillment framework. The facility is supported by Mahindra Logistics’ in-house warehouse management system, which provides real-time visibility and operational discipline. This system integrates with L’Oréal’s distribution requirements, enabling improved inventory control and optimized workflows.

The initiative is part of a broader trend in the logistics industry to empower women in operational roles. The team at the warehouse has undergone extensive training in self-defense, POSH guidelines, fire safety, first aid, and capability-building programs. These measures are designed to prepare them for leadership roles and enhance their operational capabilities. The warehouse aims to improve service continuity for L’Oréal’s extensive product portfolio through faster replenishment cycles and reduced transit times.

The launch of the warehouse was announced on November 24, 2025. Mahindra Logistics and L’Oréal India have collaborated to challenge existing norms by creating an environment that expands opportunities for women in logistics. The warehouse directly supports L’Oréal India’s goals of inclusion and diversity across its operations.

L’Oréal India is a subsidiary of L’Oréal S.A., focusing on providing beauty products across various distribution channels. The company is committed to gender parity and creating shared value in communities. This partnership with Mahindra Logistics aligns with their strategic focus on building inclusive and diverse teams across the value chain.

Mahindra Logistics Limited is an integrated third-party logistics service provider specializing in supply chain management and enterprise mobility. The company serves over 400 corporate customers across industries such as automobile, engineering, consumer goods, and e-commerce. Mahindra Logistics follows an asset-light business model, offering customized and technology-enabled solutions across the supply chain.